Darian Shimy
Published on Jan 1, 2022

How To Run a Dance-a-Thon Fundraiser

Dance-a-Thon fundraisers are great ways to raise money. See how a dance-a-thon works & what you’ll need to run one in our in-depth guide.
How To Run a Dance-a-Thon Fundraiser
Table of Contents
The Step-by-Step Guide to Running a Dance-a-Thon
1
Choose a Date & Theme
  • Choose the date of your Dance-A-Thon three months before the event. Dance-A-Thons usually take place on a single day, so choose a date that doesn't conflict with other school plans.
  • Make sure your PTA coordinates with the school ahead of time to make sure the school grounds are available, plan any portions of the route that are off-campus, get insurance if necessary, and arrange custodial services.
Dance-a-Thon Planning Infographic and Checklist
2
Call for Volunteers
  • Put out a call for volunteers two months before the event. Use FutureFund's built-in messaging system to reach the parents and volunteers most likely to participate.
  • Make sure your call for volunteers clearly states what cause or project the Dance-A-Thon will support.
  • Perform background checks for any volunteers from outside the school who need to be present during the event (if required by your school).
Example Volunteer Positions for Dance-a-Thons
3
Choose Student Incentives
  • Incentives motivate students to register for your Dance-A-Thon and collect pledges. Each student should have a specific fundraising goal-usually between $100-$300.
  • It's better to offer incentives to the class or grade that raises the most money than to individual students, as this is a more cost-effective way to motivate groups and can also discourage unhealthy competition. Try an ice cream social or a pizza party for the best results.
4
Create Your Dance-a-Thon's Campaign

Use FutureFund to create a Pledge-A-Thon campaign and provide your campaign details.

Make sure your campaign has the following elements:

  • A clear and compelling event description and rules, including what the money raised will go towards and what the incentives will be for participating students.
  • A leaderboard that shows the grades and teachers for each participating class, along with how much each has raised. These are fully customizable in FutureFund, so you can create custom categories for each Dance-A-Thon.
  • A template students can use to collect pledges from members of the school community. FutureFund provides a sample template for this in all A-Thon campaigns, which you can modify to include the specific details of your event.
Sample Dance-A-Thon Rules Template
5
Announce the Event & Sign-Up Students
  • Send out an announcement of your Dance-A-Thon to the school community two weeks before the event begins and request that students sign up to participate.
  • Share the news in as many places as possible-use the school newsletter, morning announcements, and FutureFund's messaging system to tell everyone why the event is important and how they can be part of it.
  • Use FutureFund to send follow-up messages every other day leading up to the event to encourage participation.
  • The night before the event, send a final reminder to get the school community excited about the event and encourage them to keep offering support.
Initial Email for Student Sign-Ups
Sample Follow-Up Email to Donors
Sample Email for the Final Day Before the Dance-A-Thon
Templates for Promoting Your Dance-A-Thon
6
Find Sponsors

Ask local businesses to sponsor the Dance-a-Thon. This can help your PTA reach your fundraising targets while business owners get exposure and positive PR.

Make sure to explain how each sponsor's contribution will be recognized. For example, you could:

  • Hang a banner in the gym with sponsor logos during the event.
  • Offer branded water bottles or other swag to participants.
  • Add sponsors to your school's online store using FutureFund.
Types of Sponsorship
7
Host the Dance-a-Thon

Finally, the day of the event will arrive-and if you've followed all the steps above, you should have everything you need to make it successful. Here's a sample event schedule:

Morning Session
Main Dance Session
Lunch Break
Afternoon Dance Session
Evening Session
Post-Event Tasks
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Dance-a-Thon 101
What is a Dance-a-Thon?

A Dance-A-Thon is a unique a-thon style fundraiser. Similar to other A-Thons, participants commit to dancing for a certain amount of time and gather donations to support their efforts.

Dance-a-thons are tons of fun, good exercise, and a way to turn school dances into a fundraising opportunity. Because the money is going to a good cause, it's also easy to get donors on board.

Dance-a-Thon Goals & Rules

Treat these as a base and feel free to tailor these to suit your specific event.

Length of Time
Dancing Goal
Pledge Collection
Other Considerations
Confirm That Everyone Knows What to Do
Frequently Asked Questions About Dance-a-Thons
How does a Dance-a-Thon work?
How long does a Dance-A-Thon last?
When should you hold a Dance-A-Thon?
What are the advantages of Dance-A-Thon fundraisers?
How do I use FutureFund to track my fundraiser's success?
Can volunteers for my Dance-A-Thon sign up automatically through FutureFund?
What is a “Thon”?
Thon's Are Fun & Effective Event-Based Fundraisers

An "a-thon" is a peer-to-peer style fundraiser that involves participating in a certain activity and gathering donations for participating in said activity.

The activity can be almost anything, from reading to running to bowling. No matter what activity you choose, the premise is the same. Participants commit to doing the activity (reading a certain amount of books, running a certain distance) and ask their friends, family, and coworkers to support them.

A-thons work great because you reach a huge donor pool through peer-to-peer fundraising. People are also more likely to donate since participants are "working" in return for the donations.

What Do You Need to Run a Dance-a-Thon?
Power it With FutureFund

FutureFund's built-in pledge campaigns allow you to easily collect money and keep donations/pledges organized. Since parents cover payment processing fees, 100% of the funds raised go to your school!

FutureFund is easy to use - for everyone
Accept online donations
A single tool to power your entire Thon!
Using a Dance-a-Thon for Fundraising
Managing and organizing pledges
Donor information and donation management
Make sure you accept online donations
By Darian Shimy
Darian Shimy is the founder and CEO of FutureFund Technology, a fundraising and selling platform for K-12 school groups. He has 25+ years in web-based technologies, managing engineering teams, and building products.
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